{"id":838,"date":"2022-10-24T18:12:43","date_gmt":"2022-10-24T16:12:43","guid":{"rendered":"https:\/\/owave.fr\/?page_id=838"},"modified":"2023-01-18T18:34:56","modified_gmt":"2023-01-18T16:34:56","slug":"instagram-and-facebook-ads","status":"publish","type":"page","link":"https:\/\/owave.fr\/en\/instagram-and-facebook-ads\/","title":{"rendered":"Instagram and Facebook Ads"},"content":{"rendered":"<div class=\"gb-container gb-container-2fcf1e9b alignfull\"><div class=\"gb-inside-container\">\n<div class=\"gb-grid-wrapper gb-grid-wrapper-786b4b59\">\n<div class=\"gb-grid-column gb-grid-column-e526b0f2\"><div class=\"gb-container gb-container-e526b0f2\"><div class=\"gb-inside-container\">\n<div class=\"gb-container gb-container-2adcd5b1\"><div class=\"gb-inside-container\"><\/div><\/div>\n\n<div class=\"gb-container gb-container-ccc52966\"><div class=\"gb-inside-container\">\n\n<p class=\"gb-headline gb-headline-ab5e795e animated bounceIn\"><span class=\"gb-icon\"><svg viewBox=\"0 0 15 15\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M2.5 1A1.5 1.5 0 0 0 1 2.5V10a4 4 0 0 0 4 4v-1a3 3 0 0 1-3-3V7h3.5A1.5 1.5 0 0 0 7 5.5v-3A1.5 1.5 0 0 0 5.5 1h-3ZM9.5 1A1.5 1.5 0 0 0 8 2.5V10a4 4 0 0 0 4 4v-1a3 3 0 0 1-3-3V7h3.5A1.5 1.5 0 0 0 14 5.5v-3A1.5 1.5 0 0 0 12.5 1h-3Z\"><\/path><\/svg><\/span><span class=\"gb-headline-text\">WE CREATE A DIGITAL MARKETING PLANS FOR YOUR BUSINESS THAT GETS RESULTS !<\/span><\/p>\n\n<\/div><\/div>\n<\/div><\/div><\/div>\n\n<div class=\"gb-grid-column gb-grid-column-45d2d773\"><div class=\"gb-container gb-container-45d2d773 animated fadeIn\"><div class=\"gb-inside-container\">\n\n<h2 class=\"gb-headline gb-headline-fd0beabf\"><span class=\"gb-icon\"><svg aria-hidden=\"true\" role=\"img\" height=\"1em\" width=\"1em\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path fill=\"currentColor\" d=\"M173.898 439.404l-166.4-166.4c-9.997-9.997-9.997-26.206 0-36.204l36.203-36.204c9.997-9.998 26.207-9.998 36.204 0L192 312.69 432.095 72.596c9.997-9.997 26.207-9.997 36.204 0l36.203 36.204c9.997 9.997 9.997 26.206 0 36.204l-294.4 294.401c-9.998 9.997-26.207 9.997-36.204-.001z\"><\/path><\/svg><\/span><span class=\"gb-headline-text\">Instagram and Facebook Ads<\/span><\/h2>\n\n\n\n<p>Instagram and Facebook allow you to target ads to people who are most likely to want your product or service. If you target the right audience, these ads can be much more effective than other marketing channels.<\/p>\n\n\n\n<p><strong>Targeting the right audience<\/strong><br>There are many ways to personalize ads on Facebook and Instagram. As a basic strategy, targeting audiences using categories such as age, gender, or interests can work well, but to get the most out of campaigns, it&#8217;s best to build custom audiences based on the users who make the most profit for your company.<\/p>\n\n\n\n<p><strong>Optimize your campaigns<\/strong><br>In addition to targeting the right audience, it&#8217;s important for campaigns to be successful. This includes testing.<\/p>\n\n\n\n<p>Generally speaking, it is best to have different ads and promoted content. Sometimes visitors will react unexpectedly, so it&#8217;s important to keep testing different ads until you find out what works. Advertising on Instagram and Facebook is not a static<br>activity: place an ad and forget about it. <\/p>\n\n<\/div><\/div><\/div>\n<\/div>\n<\/div><\/div>\n\n<div class=\"gb-container gb-container-d5edf7d1\"><div class=\"gb-inside-container\">\n\n<p>These networks are dynamic, and you need to constantly analyze the advertising image. If you want to get the most out of advertising, you have to develop together with it.<\/p>\n\n\n\n<p><strong>Creating a performance strategy on Facebook<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Competition and market analysis<\/li>\n\n\n\n<li>Create an order<\/li>\n\n\n\n<li>Create a strategy<\/li>\n\n\n\n<li>Determine promotion standards<\/li>\n\n\n\n<li>Determine the distribution of thematic units and content<\/li>\n\n\n\n<li>Promotion of content through videos and images<\/li>\n\n\n\n<li>Facebook Pixel setup<\/li>\n\n\n\n<li>Target guests and consumers<\/li>\n<\/ul>\n\n<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>These networks are dynamic, and you need to constantly analyze the advertising image. If you &#8230; <a title=\"Instagram and Facebook Ads\" class=\"read-more\" href=\"https:\/\/owave.fr\/en\/instagram-and-facebook-ads\/\" aria-label=\"Read more about Instagram and Facebook Ads\">Read more<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","footnotes":""},"class_list":["post-838","page","type-page","status-publish"],"_links":{"self":[{"href":"https:\/\/owave.fr\/en\/wp-json\/wp\/v2\/pages\/838","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/owave.fr\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/owave.fr\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/owave.fr\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/owave.fr\/en\/wp-json\/wp\/v2\/comments?post=838"}],"version-history":[{"count":5,"href":"https:\/\/owave.fr\/en\/wp-json\/wp\/v2\/pages\/838\/revisions"}],"predecessor-version":[{"id":1025,"href":"https:\/\/owave.fr\/en\/wp-json\/wp\/v2\/pages\/838\/revisions\/1025"}],"wp:attachment":[{"href":"https:\/\/owave.fr\/en\/wp-json\/wp\/v2\/media?parent=838"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}